I had the great pleasure to work with Square One, Kathryn specifically, during my MBA application process, and have to say success will not be possible without their help.

I reached out to Square One Prep through a friend's recommendation when I first started looking into MBA application. From the first free consultation call, I could feel that Square One's approach is different from the other consultancies I had spoken to. Kathryn really took the time to listen to me, understand my objectives, background, plan/timeline, and provided me with very objective and sincere advice - she actually advised me to apply the next year. Kathryn then stayed in touch with me during the following year, giving me advice on what early preparations I could make, which was really helpful. Remember, this was all before I made the decision to work with Square One.

Kathryn's help continued to add tremendous value in every step of my application. I think most of us applicants have an idea of what our story is. At least I did, but Kathryn really challenged me to think broader, and at the same time, to come up with more details and the most compelling and memorable stories for each essay. Thanks to Kathryn's invaluable experience and insights, I was able to narrow down and pick the best topics for each essay, some of which I previously thought were not "big" enough for MBA application materials. As an international applicant, one of the reasons I wanted to work with a consultant was to make sure my English writing delivered the messages I want to deliver in the most precise elegant and concise ways, and Kathryn definitely helped me to achieve that. The interview is another important piece in the equation. I had done mock interviews myself with friends, but Kathryn's advice after our mock session really added the most value because she understands the process, criteria of MBA interviews better than anyone, and has seen a lot of different types of applicants throughout the years. This greatly improved my interview performance. In addition, Kathryn's positive spirits, support and encouragement through the application process helped me throw self-doubt out of the window, as we all know, MBA application could be a long and tough process.

I am extremely happy about going to Columbia this fall! And I really appreciated Square One Prep's help. I would recommend them to anyone who seriously wants to get into a top MBA program.

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Perhaps like many of you, I was initially very skeptical about using a consultant for my MBA applications; how much could a third-party help in crafting what should be a very personal application?  

I am here to tell you that, if you are looking to get help and want to get into your #1 choice, you should definitely work with Square One Prep.  I am off to Wharton in a few months and I absolutely owe this opportunity and any future accomplishments to Square One Prep.  Having just attended Wharton Welcome Weekend for all new admits from R1, I am more excited and thankful than ever.

My consultant took an extraordinary amount time and effort to understand my story and helped me establish a narrative that was not only genuine but also consistent with what business schools were looking for.  My consultant was honest, flexible, timely, and meticulous.  She really pushed me when I needed inspiration and encouragement. Her interview simulation was a hugely helpful process.  Her engaging approach to this relationship really showed that she was personally invested in my success.

 Looking back, I am surprised that I even thought about doing this whole process on my own.I have absolutely no doubt that without Square One Prep’s help I would not have gotten into the Wharton.

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Having been in the tech industry for 9 years, my goal of wanting to do an MBA was very specific: I wanted to leverage my tech background and life experiences to accomplish my dream of being a tech-focused social entrepreneur. Right from the start, I knew that my case was going to be tough from a demographics perspective - an older applicant to a full-time MBA program in a highly competitive Indian male tech engineer pool. So what all this meant was that even with a 750 GMAT I needed all the help I could get to make it to a top 10 MBA program. Kathryn and Square One Prep understood my requirements very well. But what really set Kathryn apart was her unique mix of school specific insight, attention to detail, and a refreshing in-your-face approach that really helped cut to the chase in every aspect of my application. Add to that, her amazing response time consistently throughout the process meant that help and guidance was only an email, Skype chat or phone call away. I’m happy to say that my goal of making it to my dream top 10 school came true and Square One Prep played a big role in it. I’m not sure if I could’ve managed the roller coaster emotional ride that is MBA apps all on my own and having Kathryn by my side every step of the way helped both the quality of my work and my sanity. I would highly highly recommend her!

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I do not think I would be going to business school without the help of Kathryn, and SquareOnePrep. Quite frankly, I had no idea about the amount of work that goes into the application process or how competitive the applicant pool would be.

From my first introductory call with Kathryn, I knew that SquareOnePrep was the right choice for me. Kathryn spent hours taking the time to learn about my reasons for wanting to attend business school, my career to date, and who I was as a person. Unlike other companies I had spoken with, Kathryn wanted to understand my voice and how I could bring myself to an application.

Kathryn helped me navigate every step of the application process from studying for the GMAT, to choosing my advisers, to writing my essays, to preparing for interviews. I had no idea what to write about on my applications but Kathryn spent time helping me to craft a story that was both honest and relevant to the schools to which I was applying. Her awareness and knowledge of what each school is looking for in applicants is invaluable. She consistently challenged me to raise the bar in my applications and pushed me to work harder when my writing wasn’t up to par. Without Kathryn to coach and motivate me I doubt I would have received interviews let alone admission to the schools to which I applied.

Thanks to Kathryn I received interviews at 8 of the 9 schools I applied to and admission to Kellogg, Tuck, and Booth. I full heartedly and unequivocally recommend SquareOnePrep to anyone who is serious about attending business school. As a side-note, I received scholarships from each school far in excess of the cost I spent on SquareOnePrep. I wouldn’t have received them otherwise, so in effect, it paid for itself.

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I worked with Square One Prep on a number of schools. I had experience with other consulting services last year that were more well known and didn't succeed. They seemed to just go through the motions with me. Square One Prep was different. Recommended to me, I did the free consult but was suspicious going into it, as I really thought all consultants were the same. They're not, and I could see that after one call with Square One Prep. I talked with Kathryn and was willing to pay the premium to work with her directly.

Kathryn has a wealth of experience and really wants the best for her clients. What is great about her is that she is tough and demanding; it definitely yields results.

In a competitive environment, you need a consultant that guides you and tells you what business schools are looking for. Kathryn is one of those consultants. She will go through your goals, work experience, and history. Her experience allows her to quickly connect the dots on what works and what does not.

More importantly, Kathryn really cares for her clients and you may not see this in all consultants. She truly is excited about your success and will guide you every step of the way. With Kathryn, I redefined my goals in a way that I never knew schools would be drawn to and that genuinely excited me. That is just one of the ways Kathryn helped me stand out from my competition.

The results speak for itself. I got interviews at 4 schools and a very large scholarship to attend Kellogg. If you are considering working with a consultant, speak to Square One Prep after you speak to the big players. You will see the difference just like I did.

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At least for me the search for an admissions consultant company was not easy. It’s not only a large financial commitment but also finding the right company can make a world of difference. I spoke to more than 10 firms and from the first time I talked with Kathryn from Square One Prep I felt they were completely different from the rest. I was looking for a personalized service that could cater to my specific needs and not a service that made me feel like I'm only one more. The individual attention I got from Square One Prep was exactly what I was looking for. My consultant, Mary, was always available even on odd hours and she also replied to all my e-mails quickly. I couldn't believe she never took more than 24 hours to correct something. This kind of treatment made a world of difference and allowed me to apply to 6 schools in only 2 months.

The entire application process with Square One Prep was simple and painless. You work closely with a consultant that is always there for you and then all your work is reviewed by Kathryn to get that high level, fresh perspective. This system generated positive results for me.

Another thing that I think is worth mentioning is the invaluable knowledge that having an American consultant brings. I’m from Brazil and I was in doubt if I should take a local consultant or an American one. Every interaction that I had with Square One Prep was seamless (probably even more productive than an in person meeting (you lose time with traffic, strict appointment times, etc…), Also, the knowledge that you get by having someone on the ground in America in direct contact with admissions, that knows the culture and what they want, is really precious.

In large part thanks to Square One Prep I got accepted in Columbia Business School, my first school choice. Thank you all!!!

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I hired Square One comprehensive consulting service last year and it was a horrible experience.

the Consultant back then was Erik Yazdani. I never found a smooth cooperation with him. Sometimes he got pissed at me reaching out to him at some thing i need him to answer quickly. I got an interview from wharton and wanted his advice on choosing the time slot. He was pissed that i reached out him without advanced notice and refuse to return my call.

I got into none last year with Square One and interestingly, I heard no words from either Kathryn or Erik after that.

This year, i hired Stacy Blackman and my consultant was Caryn. I got into both schools i applied - University of Chicago and Kellogg with 100k Scholarship. the process of application was super sweet and smooth. Caryn offered very insightful and professional advice. I trusted her on all her advice.

If anyone is considering hiring a consultant, please stay away from Square One. I had horrible experience and they were not responsible. Lack of structure.

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I started the b-school application process thinking I knew exactly how I would need to craft my applications. I felt I was a competitive candidate, with a strong GMAT score and resume, and would be (at the very least) well-positioned in my applications to HBS and Stanford GSB. After just one or two sessions with Kathryn, I quickly learned how naïve I had been. Kathryn helped me from start to finish:
- Resume: Transform my resume from a corporate/professionally-oriented format to one that most effectively highlights my undergraduate/professional/extracurricular accomplishments and activities. With Kathryn’s help, I was able to better convey my experiences and their impact
- Personal Narrative: Critically think about what I wanted to get out of my business school experience before I started to even think about drafting my essays, so that I could have an honest, passionate, and compelling narrative to tell the admissions committees. Going into the process, I had a sense for what I wanted out of business school, but Kathryn constructively challenged me to refine that to make my application stronger
- Essays: Provide key feedback on my essays and a fresh point of view. After you read your own writing enough times, you can’t help but to lose some perspective. Kathryn’s honest and direct feedback style made for a highly value-add and time-efficient essay crafting process
- Interview Prep: Prepare for the interviews with mocks that gave me peace of mind that I was ready. After Kathryn has helped you refine your narrative through the resume/essay writing part of the process, the interview also just feels less ominous
I should add that I was also starting my application process relatively late and (to make things more complicated) was traveling internationally while preparing my HBS application. Despite these obstacles, Kathryn was extremely accommodating, moving things around on her own calendar to help me get it all done. We had about 10 days to do what normally required 30 – including resume creation, narrative development, and essay drafting. (Thank you again, Kathryn!)
I’m headed to HBS in the fall, and I’m very grateful to Kathryn for everything she did to help get me here. What is most special about working with Kathryn is the relationship you develop with her. She “pushes” / challenges you to tell your own story more effectively and provides feedback on how you present yourself – all of which go well beyond the b-school application process. I certainly feel that after working with Kathryn, I speak about my goals more confidently and better understand my own strengths/weaknesses.
Kathryn also played a critical role in my application to the joint degree program between Harvard Kennedy School and Harvard Business School. Despite the different timelines for those school admissions processes, it was key that I emphasize my dual interests across all my applications, and Kathryn helped me do that effectively.

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“Wharton! Seriously?? Tuck? Come on. It only accepts a few Indians per class. These are super dream schools for you. Get Realistic. You are an Indian Engineer Male, Non – IIT background, Working as a Software Developer, and with only two years of experience under your belt. Thinking about any top school is insanity.
This is what I heard without fail from 8 admission consulting firms (in their 30 minutes sessions). I was extremely demoralized . Amongst the last two consulting sessions I had, one was with Kathryn, SOP. Honestly, their name wasn’t on the top half of my list. It didn’t even appear on the first two pages of Google Search for “MBA admission consultants”. Still, I went for the call, half-hearted and ready to listen to the same old advice.
To my surprise, it wasn’t the same. We talked for more than 2 hours in the free consultation call. We not only discussed my credentials, but even my interests and passions, and also my goals. Kathryn wasn’t impressed by my goals, but I was impressed by her knack for understanding my personality. She strongly urged me to scrap my goals because she didn’t find the right intent/motivation behind them. Not only that, going by my interests, initiatives, and personality, she suggested I research other possible career paths that I had never considered and didn’t think business schools would ever appreciate. To add to it, she agreed to connect a couple of weeks down the line to discuss the research she asked me to do. I wasn’t sure she would talk to me again given she’d already given me so much time and I was so hesitant to believe what she was saying. But she stayed in touch and two weeks later, we were on the phone again.
We talked for close to 7 hours before I officially started my consulting services with SOP. I was a little worried about the prices (the combo packages that other consulting services were also distracting because they were much cheaper than SOP). But no other company really cared about me or my success. SOP said they wouldn’t partner with me unless I went for goals that I actually felt passionate about and trusted them to guide me. Kathryn actually had to tell me more than once to stop distrusting her. She even told me to start with only a couple of schools, and only take other school packages, if needed. She didn’t upsell!. Further, even though I kept saying that i thought top schools were too risky, she encouraged me to believe in myself, and believe in SOP. So I did trust her when she suggested Wharton, my dream school that I had not had the guts to even mention I thought it was so far-fetched.
The brain-storming sessions before each essay, and then the following edits helped me put the best face to my story. I won’t deny, but at times, I lost hope of getting into a top b-School, possibly because the other consultants’ words kept haunting me, and because I kept looking at the LinkedIn profiles of selected candidates. They all had stellar professional and personal credentials. But Kathryn was always there to motivate and help me get back on track.
Eventually, we completed the application process. I received interview invites from a couple of Ivy Schools. Kathryn helped me prepare for them by taking mocks and advising on the tone, content, and length.
And voila! Fuqua, Tuck, and the school of my dreams Wharton presented me with their admission offers for their upcoming class.
My colleagues were pretty skeptical of me spending quite a few thousand dollars on admission consulting. I can say with confidence that it was well worth. I have recommended SOP to some of my friends, and they are already working with SOP for the upcoming rounds.
I would highly recommend SOP to any serious MBA aspirant who is looking for a compassionate, inspiring, and result-oriented admission consultants.
SOP’s application strategy, diligence, time management, and above all the genuine care for their clients are unusual. They made sure that “a non-IIT Indian IT male (largest cohort) with two years of experience.” got his dream B-School.

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Applying to business school is a tiring process, and one that doesn't have a clear beginning. I am sure many people were in the same position as I was; I hadn't gone through an application process in years and needed help figuring out where to begin. Which school applications should I pick up first? When should I begin my interview prep? Square One was incredibly helpful in finding the answers to these questions, and many others, which made this process seem manageable.

As I reflect back on my experience, the biggest benefit I got from both Mike and Kathryn was that they were not afraid to provide the hard truths. If you want a consultant who works like a "yes-man" than this isn't the group for you; instead Mike and Kathryn told me when I needed to think of a new approach to an essay, or if I needed to rethink my rationale for applying to a specific school. It was because of Square One that I truly got in touch with myself and my reasons for applying to B-school; in fact my initial discovery call with Mike was probably one of the most introspective experiences I've had over the past few years.

Having completed the application process, the biggest piece of advice I would offer to anyone thinking about applying to business school (whether they plan to use Square One or otherwise) is that you need to do what you can to eliminate the confounding factors that could become a reason you do not get admitted to a school. The worst thing you can do is misunderstand an essay question, or not prepare for a key moment in the interview, and then think about that for months afterwards. With Square One I was able to check all the preparation boxes -- they helped me get to the root of every question and the mock interview I conducted with Kathryn felt like a word for word facsimile of the real deal. Regardless of how my applications turned out I felt confident in what I had put forth, and this made all the differences as you play the waiting game prior to a decision.

I would happily recommend Square One to any aspiring business school attendees

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