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I purchased a one-school All-in Package and was assigned to Paul as my consultant. The overall process was highly unstructured and is not at all similar to what was described in the advertising slides.
For instance, I was hoping to gain some insights from the 'Application Strategy Document' which supposed to point out my key strengths and weaknesses after our initial chat and background review. I needed to remind Paul for this and, when he sent it, the material turned out to be generic and not at all insightful. Moreover, about half of the template was not filled at all.
To be fair, Paul suggestion on the essay does help improve it. However, his communication style is extremely brief and did not spend time to expand on his thinking or help me understand the thinking of schools' admission team. I did not get a sense that he is dedicated to helping me get in.
I was able to compare SBC service with the feedback I received from others and improvements to my application I can achieve just by reading books and online material, and came to the above conclusion. Comparing to the improvements on my application, the money was not at all well spent at SBC.