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Strengths:

Course content and structure, learning methodologies and processes like SC meaning-based approach or CR pre-thinking, personalized study plans and great analysis tools into sub-section abilities, and finally, their 1:1 support as part of the last mile program

I began preparing for the GMAT very late in the game for Round 2 applications this year and e-GMAT is the sole reason I was able to achieve my target (nay, dream) score. I would blindly recommend to anyone and everyone regardless of your starting level and here's why:
1) Course structure: with so many different resources to choose from online, not to mention the countless test-prep publishers, it can get a little overwhelming deciding what to study and that's where I really appreciated the e-GMAT modular course structure which has both breadth of everything you need to know and also depth (tons of practice questions and video lessons) in whichever areas you seek to improve
2) Course content: in my opinion, the learning content and unique approach to certain sections of the test has clearly been developed over years and is second to none. For example, the meaning-based approach to SC, pre-thinking in CR and the invaluable process skills in Quant
3) Quality of questions and analysis tools: I only covered about 25% of the total number of questions available on the platform and yet was able to expose myself to almost every little trick the GMAT test makers may use. Scholaranium 2.0 is awesome and after you guys are done with the learning modules, this should be where you spend most of your team and do most of your learning (and score improving!). Further, their analysis tools to judge your ability based on your performance in not just a subsection (say Algebra) but even more granular (like simplifying algebraic expressions or solving quadratic equations) and therefore you know where to improve your accuracy to achieve your target sectional (and sub-sectional) scores/ability
4) Last and perhaps the biggest reason for my to recommend e-GMAT is their hyper-personalized learning plans and the 1:1 support I received as part of the Last Mile Program. Rashmi was a not just a constant source of support and helped me maintain discipline, but also drafted my study plan personalized based on my initial mock test and then every few weeks into it would check in and make adjustments if needed. I felt the same level of motivation and commitment from the other e-GMAT mentors that I have interacted with and am positive that you all will be better-off for having their support.