I decided to work with an MBA admissions coach 12 weeks before the HBS Round 1 application deadline.
From the first minute of my 1,5h application kick-off call with HBS expert Malvina, I felt that she shared my desire to win. I felt so lucky to work with someone who is passionate about coaching, and even though we would only spend 8 hours together, Malvina clearly considered my application her Full-Time job. Malvina developed a highly customized essay framework based on the “key selling points” that she had identified from my responses to the “Fortuna questionnaire”. Already during my second call, I felt like if Malvina had known me for over 20 years. Between our calls, Malvina reflected in depth on my application and thanks to her excellent essay editing skills and her continuous availability, we managed to come up with a picture-perfect essay in less than four weeks.
Malvina also played a crucial role in helping me to complete the application questionnaire (employment history, additional information, etc) and to select the right recommenders.
The interview-prep call with Malvina was very similar to the actual interview, and she shared extremely valuable HBS insider tips that no-one else (eg. HBS alumni,…) would provide me. Working with Malvina - who knows HBS inside out - really made the difference.
Five months after I started working with Fortuna, I can call myself a proud HBS admit, and I don’t know how I would have done without Malvina’s help.

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Michel, Judith and the Fortuna team, helped me get into Anderson and wait-listed at Haas. The Fortuna team helped me at every step of the process and I would highly recommend working with them.

From a high level, Michel and Judith worked with me on a timeline to successfully apply round one 2016. I initially reached out to Fortuna in early 2015, but due to several prior commitments I was not able to apply until Round 1 2016. Despite this delayed timing, Michel and Judith started working with me in June 2015 on a game plan so that we could hit the ground running in 2016.

Michel and Judith referred me to an excellent GMAT tutor who helped me break the 700 mark. Fortuna's in-house resume expert got my resume into excellent shape. By the time essay questions got released, I was feeling very organized thanks to Fortuna.

To help me develop my story for applications, Michel and Judith put me through several exercises to hone in on my thesis. These exercises helped me flush out my story, and Michel and Judith challenged me at every step of the way to support my story with evidence. Michel and Judith were extremely responsive, and were always available via email, call and even text message. I was ready to submit my essays in advance of the deadlines, making it a stress free process.

When it came time for interviews, Michel and Judith helped me prepare by pointing me towards sample questions (shared by previous clients) and putting me through a mock interview. I felt very confident going into both interviews as a result.

Over the past 1.5 years, Michel and Judith have dedicated a lot of their time to helping me with the applications. Michel and Judith were truly invested in my success, and when we got the news they were the first people I called. If you are looking for a partner to guide you through the process and help you get into top-tier schools, Fortuna is the way to go.

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Having gone through the application process unsuccessfully the previous year I am able to especially appreciate the constant support and guidance that I have received from Catherine throughout my application journey this year. We worked together on three schools and I received admission offers from two of them while being wait-listed for the third.

I daresay I actually enjoyed the application process this time around as Catherine not only helped me identify the right schools but also helped me present my best case as to why I should be a part of their class. Her suggestions and interventions made all the difference in my applications and interviews and her constant availability and support helped make this a stress-free experience.

Looking back I do not think I could have asked for a better guide. Going to Business School is a significant investment of time and money and is probably one of the most important decisions I have made. I am glad to have had Catherine's advice, encouragement and support during this journey and could not recommend her and Fortuna highly enough.

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Summary:
I could not have been happier with the service I received at Fortuna, from my main coach, Karen Ponte and also from one of the partners, Emma Bond who provided input the final stages. I would 100% recommend them, especially Karen and Emma for LBS, though I have no doubt their other advisers and knowledge of other schools is as good.

About me:
- Non-traditional background
- Indian Male
- Post MBA aiming for consulting or healthcare industry
- 2.5 year work experience
- Top 20 UK university for undergraduate degree (First Class)
- GMAT 710

About my circumstances:
- I retook the GMAT a second time to improve my score to 710 from 690 in about July
- Started shortlisting schools around the same time and doing some research
- Reached out to Fortuna and other coaches towards the end of July, beginning of August.
- Matt Symonds responded and was the key differentiator compared to others, his quick understanding of my situation and helpful advice in targeting specific schools but also his realistic and open approach helped me decide on Fortuna.
- Engaged Fortuna for their CSP for London Business School (my top choice)

About my experience:
Writing applications is difficult and requires high levels of energy. I was not quite sure what to expect from the coach. But when I spoke to Karen for the first time on Skype, it was a very pleasant and informative conversation. We got set up using an excellent bit of project management software, which made the whole process a 100 times easier (than having to email things back and forth).

What I particularly liked was that neither Karen nor Emma were writing the essays or adding any content, but instead were drawing out the best (but true) version of myself to present to the admissions committee. They took time to understand my background (which was non-traditional) and we were able to turn this into a strength. Another area was bringing their own experiences in having read applications and knowing the right amount of information to include (for example I wasn't sure if I should talk about my family and that side of my life, or if I should keep it professional). They gave me the confidence in knowing that I was including the right information both my short answer questions and in the essays.

LBS threw in a surprise video interview this time around for the first time, but the coaches handled it very well and were able to provide some important feedback on how to handle this new assessment. The mock interviews with both Karen and Emma were also particularly useful in identifying commonly asked questions where my answers were not convincing or a little too generic.

Turnaround times were excellent with Karen more often than not replying within an hour of my posting a question etc. I was quite worried because I wasn't sure that one month would be enough (while working full time), but it worked out fine and I felt I had submitted the best application I could have.

I am thankful to them both, and would happily recommend their services to anyone, especially those that may have unusual backgrounds for MBAs.

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Life has not been the same since being accepted at INSEAD, and I don't want to imagine what it would have been like if I hadn't been accepted.

Prior to applying, my goal to get accepted to INSEAD was clear and I did not intend on taking any chances in this process, so I went with Fortuna.


The full package is a little bit on the pricier side, however keep in mind that the consulting team that you will be working with have in depth insider knowledge regarding the application process and will safely guide you past many easy traps along the way. The package also includes one on one preparation for interviews with your consultant, a full resume review, and a lot of cheering from the sidelines! I am eternally grateful to the dream team. Thank you Melissa, Matt and Caroline!

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Nonie has been with me from day 1 of my application preparation for INSEAD MBA. And this is the best decision I have made!

Whether you think your application is already solid or that you have to start from scratch, Nonie will play a key role in building the best possible application with you.

Nonie has been available all the time and her turnaround was all always very quick and of top quality. She consistently provided detailed comments, explaining her reasoning and thoroughly helping me to rethink all the details of my application until perfection. She has demonstrated her outstanding knowledge of the application process, of the school profiles and of the best way to put oneself forward. Her commitment and empathy were so high that I sometimes had the impression it was her own application and this gave me even more motivation.

A very important difference with other consultant is probably that Nonie call into questions all your arguments and examples to make sure that they are absolutely bullet proof. This forces you to think again and again but also prepares you for the interviews.

Finally, Nonie has been a very enjoyable person to work with. It is rare to show such top class professionalism and expertise and to be such a friendly and nice person. When you feel a bit down after weeks of working on your essay or when you are waiting for your results, Nonie is also even here to cheer you up!

I extremely happy that I have been admitted to INSEAD MBA, and I owe a big part of it to Nonie. But even if I hadn’t made it through, I would start the application adventure with Nonie again and again, as she no doubt helped me put my best feet forward! Thank you!

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Working with Melissa at Fortuna Admissions was a hugely useful and cost effective component to my admission into INSEAD. I had my application largely prepared and was looking for an experienced consultant to review and provide valuable insights about how my application would be received by the AdCom. I wasn't sure I needed to pay for the full application package. Fortuna's hourly consultation was just the solution that I needed. Melissa is hugely knowledgeable about the INSEAD application process (I can't speak for other schools, but expect her to be similarly tuned in). She provided very useful insight into the AdCom thought process and highlighted the areas of my application that were relatively stronger and weaker. With only a few hours of consultation, I noticed a material refining of my application which was very useful. Melissa's consultation comes with my highest recommendation. Good luck!

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I was very overwhelmed by the thought of facing mba applications. Especially for INSEAD, which has one of the longest applications of any MBA program. Fortuna really helped me get organized from day one, making sure I took adequate time to reflect on my background/motivations and develop a cohesive story, and then guiding me through each hurdle of the process. With my advisor, Nicola Sandford, as well as Caroline (former Admissions director at INSEAD) I had the confidence that I was submitting an application that not only displayed my story in the best possible light, but also directly targeted INSEAD. Because Fortuna has years of experience on both sides of the admissions process (both as admissions consultants and admissions gatekeepers), they really know how to get the best out of you. For example, while I did not have a ton of international experience prior to applying, Fortuna helped me successfully emphasize the things that were most relevant to the INSEAD admissions team. Nicola and the Fortuna team know INSEAD better than anyone, and I am forever thankful for their guidance over the past year.

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I contacted Fortuna with a tight timescale to apply for R4, less than three weeks before the deadline. I talked first to Matt and it clicked quite well. He explained everything about the process and took way more time than the allotted 30 min free consultation (as opposed to other consultancies where I felt rushed), including acknowledging the shortcomings of my application and addressing my concerns with it. After our first conversation he proposed a custom hourly service plan which seemed very sensible to me, so I went ahead with it and started working with Melissa.

Melissa took the time to go through all the data I provided and created a picture of me. During our phone and mail interactions we shaped that picture, with my draft essays and CV as starting point, to create a killer application. We chose on what to focus and dug in the areas that needed some more work. It was really easy to work with Melissa: she's a very open individual, response times were really fast (despite a 6h time difference) and the recommendations were spot-on. We even had one hour left by the time I submitted the application, so we used that for my interview preparation, which was also really useful and efficient.

All in all, A+ for Fortuna and specially Melissa!

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I found out about INSEAD in October, and decided to apply by the following spring. If it had not been for this great team, I think I will still be contemplating whether to go for it or apply a whole year later. I had the pleasure to work with Nonie, who helped me through drafting the essays within an extremely short schedule and I am very grateful for all the attention she gave to the work that had to be done. Although I found out about Fortuna Admissions Team from a search engine, I felt extremely confident from the beginning as all my questions were answered with great speed and sincerity by Matt. From start to finish, I enjoyed working with the team and I thank them all again for the full support I received in my application process.

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